DETAILS ABOUT http://data.wordlift.io/wl0150038/post/what_is_outbound_marketing__and_why_you_shouldnt_ignore_it

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schema:description	"Outbound marketing is about reaching "out" to potential customers. It’s what people think about when they hear the word "marketing" — cold calls, billboards, TV ads, radio ads, flyers, etc. Sounds a bit old-fashioned, doesn’t it? But these are all ways to let a potential customer know about your product… And they work! However, outbound..."^^xsd:string
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