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http://data.wordlift.io/wl0216/entity/knowledge_graph
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"<h2>What is a Zero-Result SERP?</h2>
It is when Google provides in the <span id="urn:local-text-annotation-1hdz16dx5gvpimwboj41qmoyzlnveg9z" class="textannotation disambiguated wl-thing" itemid="http://data.wordlift.io/wl0216/entity/search_engine_results_page">SERP</span> a Knowledge Card with the response to a specific question like "<em>what is the time in Rome?" </em>and a "Show all results" button with no additional organic results. It is currently limited to<span> a small set of answers, such as calculators, unit conversions, and time/date related queries.</span>
<blockquote class="twitter-tweet">
<p dir="ltr" lang="en">For calculator, unit converter & local time, we’re experimenting with a condensed view to further speed up load time. People who search for these tools rarely use full search results, but the results will remain available for those who want them via the "Show all results" button.</p>
— Danny Sullivan (@dannysullivan) <a href="https://twitter.com/dannysullivan/status/973736780569616384?ref_src=twsrc%5Etfw">March 14, 2018</a></blockquote>
It would be really doomsday for all the organic SEO if it wasn't limited to very few cases. In a way, it's a clear sign that as we progress and <span id="urn:local-text-annotation-l9iliwdl2ojwbu24e118giah6qd0m2qa" class="textannotation disambiguated wl-thing" itemid="http://data.wordlift.io/wl0216/entity/knowledge_graph">Knowledge Graphs</span> get smarter there will be less and less need for <em>searching </em>as we know it.
At the same time, users will always need high-quality opinionated content and data to be fed into AI models and <span id="urn:local-text-annotation-o2izm1b79ool71rux55wxsfjc7kbk1mj" class="textannotation disambiguated wl-thing" itemid="http://data.wordlift.io/wl0216/entity/knowledge_graph">knowledge graphs</span>, so don't panic ? (read instead <a href="https://moz.com/blog/zero-result-serps">a great article</a> by Dr. Pete on the topic).
<blockquote><span>Read </span><a href="https://wordlift.io/blog/en/entity/search-engine-results-page/"><strong>the full history of the SERP</strong></a></blockquote>"^^xsd:string
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"entity"^^xsd:string
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"7643"^^xsd:integer
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"https://wordlift.io/blog/en/entity/google-zero-result-serp-2018/"^^xsd:string
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"publish"^^xsd:string
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"category:seo"^^xsd:string
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"Google Zero-Result SERP - 2018"^^xsd:string
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"post"^^xsd:string
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"What is a Zero-Result SERP? It is when Google provides in the SERP a Knowledge Card with the response to a specific question like "what is the time in Rome?" and a "Show all results" button with no additional organic results. It is currently limited to a small set of answers, such as calculators, unit conversions,..."^^xsd:string
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"2018/12/31 12:00"^^schema:Date
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schema:Event
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