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Microsoft Corporation is an American multinational software corporation headquartered in Redmond, Washington that develops, manufactures, licenses, and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4, 1975. Microsoft is the world's largest software maker measured by revenues. It is also one of the world's most valuable companies.

Microsoft has launched Microsoft for Startups, a program that aims to bring ' 'technology and marketing expertise to startups. It also includes a ''co-selling program that allows startups to piggyback on Microsoft’s existing sales force. WordLift proudly qualified for this program in March 2020. 

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